The first challenge as an aspiring concept artist is understanding where YOU fit and what studios actually need from artists. This differs largely from your expectations, and your choices can make you irrelevant or redundant in the industry from the very start.
It’s easy to get caught up in the glamorous side of game development: the iconic characters, the epic keyframe, the cinematic moments. But if you want to position yourself effectively as a concept artist, it’s critical to take a closer look at how production really works and where the true demands lie.
What Are the Needs in Video Games Production
It is pretty clear:
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⬇️ Characters, while being the most visible and striking elements, make up a small fraction of the total assets.
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⬆️ Environments and props, on the other hand, represent the majority of what gets built. These assets cover vast worlds and need to be produced in large volumes to create believable, explorable spaces.
Characters require a significant investment of time and resources; they are complex, central to the player’s experience, and heavily polished. But in sheer numbers, environment and prop assets dominate any large production pipeline.
Competition Between Artists & Most Crowded Fields
When reviewing Resumes and Portfolios over the past few years it is obvious that a majority of concept artists are competing in the same areas of expertise.
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Character design portfolios is the most crowded field, with nearly three up to four times more participants than environment design, and more than four times as many as prop design.
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VFX and prop design, despite being critical to game development, are significantly less saturated.
This shows that while many artists aim to work on characters, there is much higher competition for a relatively smaller number of opportunities.
Finding the Right Place for Your Skills
Honestly, this isn’t about discouraging anyone from pursuing what they love. But if your goal is to build a sustainable career in the video game industry, it’s important to think strategically.
Ask yourself:
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What do I genuinely enjoy drawing?
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Where do my strengths lie?
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And foremost: Where is there real demand for what I can offer?
In my own experience reviewing portfolios, I often see talented artists struggling to find opportunities simply because they only focus on character work. Yet, studios are constantly looking for strong environment and prop artists, areas where it’s possible to specialize, stand out, and build a professional-quality portfolio faster.
Final Thoughts
Understanding the production needs behind the scenes helps you not just improve your skills but also position yourself smartly in an evolving, highly competitive industry.
There’s room for passion, of course, but there’s also wisdom in adapting your focus to where opportunities exist.
In future posts, I’ll dive deeper into each major area, characters, environments, props, and VFX, to give a better understanding of how they fit into real-world production pipelines.
If you’ve got thoughts or experiences on finding your path as a concept artist, I’d love to hear them.
Let’s keep the conversation going.
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